L’Oreal Paris EverPure Purple Toning Shampoo and Conditioner Set, Ever Pure Purple, 13.6 fl oz
$30.92
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L’Oreal EverPure Purple Shampoo is a liquid toning set with one 6.8 fl oz shampoo and one 6.8 fl oz conditioner, 13.6 fl oz total, in the Ever Pure Purple color.
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Description
L’Oreal EverPure Purple Shampoo is a liquid toning set with one 6.8 fl oz shampoo and one 6.8 fl oz conditioner, 13.6 fl oz total, in the Ever Pure Purple color. Per the brand, it is meant to offset brassy yellow and orange tones on blonde, bleached, highlighted, silver or gray color-treated hair. Both formulas list fragrance, so the set is not fragrance-free. This page is for the Ever Pure Purple set.
L’Oreal EverPure Purple Shampoo highlights
- Set includes one 6.8 fl oz shampoo and one 6.8 fl oz conditioner, 13.6 fl oz total.
- Liquid toning formula. Per the brand, it targets brassy yellow and orange tones.
- Per the brand, it is listed for blonde, bleached, highlighted, silver and gray color-treated hair.
- Contains hibiscus flower extract and the purple dye CI 60730 / Acid Violet 43.
- Per the brand, it is sulfate-free and free of parabens, DMDM hydantoin and added phthalates.
- Both formulas list PARFUM / FRAGRANCE, so the set is not fragrance-free.
L’Oreal EverPure Purple Shampoo details
| Brand | L’Oreal Paris |
|---|---|
| Product type | Purple toning shampoo and conditioner set |
| Color name | Ever Pure Purple (product color, not a hair shade) |
| Audience | Unisex |
| Form | Liquid |
| Key ingredients | Hibiscus sabdariffa flower extract, CI 60730 / Acid Violet 43, salicylic acid (conditioner), polyquaternium-10, amodimethicone |
| Brand-stated free from | Sulfates, parabens, DMDM hydantoin, added phthalates, gluten ingredients, harsh salts, harsh surfactants, animal-derived (per the brand) |
| Brand-stated hair types | Blonde, bleached, highlighted, silver or gray color-treated hair (per the brand) |
| Size | 13.6 fl oz set (2 x 6.8 fl oz) |
| Package weight | 472 g, 2 items listed |
How to use EverPure Purple Shampoo
- Apply the purple shampoo to wet hair.
- Per the brand, use the shampoo 2-3 times per week and leave it in for up to 2 minutes, then rinse.
- Follow with the purple conditioner.
Ingredients
1236207 C – INGREDIENTS: AQUA / WATER / EAU • CETEARYL ALCOHOL • BEHENTRIMONIUM CHLORIDE • AMODIMETHICONE • PARFUM / FRAGRANCE • ISOPROPYL ALCOHOL • PHENOXYETHANOL • GLYCERIN • BENZOIC ACID • TRIDECETH-6 • CI 60730 / ACID VIOLET 43 • POTASSIUM HYDROXIDE • BUTYLENE GLYCOL • LINALOOL • CETRIMONIUM CHLORIDE • HEXYL CINNAMAL • HYDROXYCITRONELLAL • SORBITOL • HIBISCUS SABDARIFFA FLOWER EXTRACT (F.I.L. D230039/1). 1236212 C – INGREDIENTS: AQUA / WATER / EAU • COCO-BETAINE • DISODIUM LAURETH SULFOSUCCINATE • SODIUM COCOYL ISETHIONATE • SODIUM LAURYL SULFOACETATE • SODIUM LAUROYL SARCOSINATE • GLYCOL DISTEARATE • SODIUM CHLORIDE • DECYL GLUCOSIDE • PARFUM / FRAGRANCE • POLYQUATERNIUM-10 • SODIUM HYDROXIDE • AMODIMETHICONE • PPG-5-CETETH-20 • CITRIC ACID • PEG-55 PROPYLENE GLYCOL OLEATE • PROPYLENE GLYCOL • CARBOMER • ACRYLATES/BEHENETH-25 METHACRYLATE COPOLYMER • CI 60730 / ACID VIOLET 43 • BUTYLENE GLYCOL • BENZOIC ACID • TRIDECETH-6 • LINALOOL • SALICYLIC ACID • MAGNESIUM NITRATE • HEXYL CINNAMAL • HYDROXYCITRONELLAL • SODIUM BENZOATE • CETRIMONIUM CHLORIDE • TETRASODIUM EDTA • SORBITOL • HIBISCUS SABDARIFFA FLOWER EXTRACT • METHYLCHLOROISOTHIAZOLINONE • MAGNESIUM CHLORIDE • METHYLISOTHIAZOLINONE (F.I.L. D230036/2).
Formulas can change. Check the package for the most current ingredient list.
Good to know
- If the product gets in your eyes, rinse right away, as the brand instructs.
- Both the shampoo and conditioner contain fragrance (PARFUM / FRAGRANCE).
Questions about L’Oreal EverPure Purple Shampoo
Who is L’Oreal EverPure Purple Shampoo for?
Per the brand, the set is listed for blonde, bleached, highlighted, silver or gray color-treated hair. Brown hair is not listed, so this page does not suggest it for brown hair.
Is this L’Oreal EverPure purple set sulfate-free?
The brand says the set contains no sulfates. The formulas do list other surfactants, such as sodium lauryl sulfoacetate and disodium laureth sulfosuccinate, which the brand’s claim does not address.
How much product is in the set?
The set is 13.6 fl oz total, made of two 6.8 fl oz items: a shampoo and a conditioner. Check the printed size on your pack, since the size details are not fully consistent.
Does this set have fragrance?
Yes. Both the shampoo and conditioner list PARFUM / FRAGRANCE in their ingredient lists, so the set is not fragrance-free.
What does the purple color do?
Per the brand, the purple toning color is meant to offset brassy yellow and orange tones. Both formulas list the purple dye CI 60730 / Acid Violet 43.
What size is the L’Oreal EverPure Purple Shampoo?
The size is 13.6 fl oz.
Choosing your EverPure Purple Shampoo set size
This set comes in one color option, Ever Pure Purple. The total is 13.6 fl oz, made of two 6.8 fl oz items: a shampoo and a conditioner. Per the brand, the toning set is listed for blonde, bleached, highlighted, silver or gray color-treated hair. Brown hair is not listed, so this page does not suggest it for that.
Purple shampoo basics
Purple shampoo is a toning product that uses a violet dye to offset yellow or brassy tones in light hair. Toning products are usually used less often than everyday cleansers. Wet your hair first, leave the product on for the time on the label, then rinse. Follow with a conditioner. How much the color shifts depends on your starting hair and how often you wash, so results will differ from person to person.
About L'Oreal Paris
L'Oreal Paris is a beauty brand. This EverPure set is one product in its hair care range. The brand also offers EverPure Bond Repair+ Shampoo and Conditioner, a separate product. This product is only the purple toning set, not other items.
Reading the ingredient list
Cosmetic ingredient lists generally run from the largest amount to the smallest, as described in the FDA cosmetics labeling guide. Color additives and ingredients present at one percent or less can appear in any order.
Shipping and returns
Free shipping on every order, no minimum. Orders ship within 1–2 business days, and delivery takes about 2 to 5 business days. Your L'Oreal EverPure Purple Shampoo can be returned within 30 days of delivery if it is unused, and return shipping is always free. Read our shipping policy and return policy, or call (888) 228-8264 or email [email protected].
Looking for something similar? Browse all Shampoos in our Shampoo & Conditioner section, or explore the full Hair Care collection. Every order ships free.
Additional information
| Weight | 1.04 lbs |
|---|---|
| Dimensions | 7.9 × 3 × 3 in |
| Size | 13.6 fl oz |
| Shade | Ever Pure Purple |
| Hair Type | Bleached, Blonde, Gray, Highlighted, Silver |
| Form | Liquid |
| Features | Vegan |
