L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo, 23 Fl Oz
$27.27
$1.19 / fl oz
Free delivery Mon, Nov 16 – Fri, Nov 20 if you order today
L’Oreal Paris EverPure Purple Shampoo is a liquid brass toning shampoo sold in a 23 fl oz size (680 mL, converted). The brand says it aims to counter brassy yellow and orange tones on blonde, bleached, highlighted brunette and silver hair.
In stock
Free shipping on every order, no minimum
- Free 30-day returns on unopened items
- Ships within 1–2 business days, delivery in about 2–5 business days
- Secure, encrypted checkout
- Questions? Call (888) 228-8264
Description
L’Oreal Paris EverPure Purple Shampoo is a liquid brass toning shampoo sold in a 23 fl oz size (680 mL, converted). The brand says it aims to counter brassy yellow and orange tones on blonde, bleached, highlighted brunette and silver hair. Per the brand, it is sulfate free and paraben free, and the ingredient list includes fragrance. This listing covers the shampoo only.
L’Oreal Paris EverPure Purple Shampoo highlights
- Liquid purple shampoo in a 23 Fl Oz size (680 mL, converted from the size)
- Per the brand, aimed at brassy yellow and orange tones
- Brand-stated use on blonde, bleached, highlighted brunette and silver hair
- Per the brand: sulfate free, paraben free, with no harsh salts or harsh surfactants
- Not fragrance free: the ingredient list includes fragrance, with a listed scent of Violet & Thyme
- Listing is for the shampoo only; a companion EverPure conditioner is not confirmed as included
L’Oreal Paris EverPure Purple Shampoo details
| Brand | L’Oreal Paris |
|---|---|
| Product line | EverPure |
| Color | Ever Purple Sh Family (catalog family name; no individual shade is stated) |
| Audience | Unisex |
| Form | Liquid |
| Free from (per brand) | Sulfate free, paraben free, no harsh salts, no harsh surfactants |
| Scent | Violet & Thyme (listed scent; fragrance ingredients are in the ingredient list) |
| Size | 23 Fl Oz (680 mL, converted; metric size is not printed on the listing) |
| Package weight | 760 g |
| Package dimensions | 20.6 x 7.8 x 7.3 cm |
How to use EverPure Purple Shampoo
- Per the brand, use 2-3 times a week.
- Lather into wet hair.
- Leave in for up to 2 minutes.
- Rinse thoroughly.
- Per the brand, follow with the EverPure purple conditioner as part of the purple shampoo and conditioner system.
Ingredients
1236212 C – Ingredients: Aqua / Water / Eau , Coco-Betaine , Disodium Laureth Sulfosuccinate , Sodium Cocoyl Isethionate , Sodium Lauryl Sulfoacetate , Sodium Lauroyl Sarcosinate , Glycol Distearate , Sodium Chloride , Decyl Glucoside , Parfum / Fragrance , Polyquaternium-10 , Sodium Hydroxide , Amodimethicone , Ppg-5-Ceteth-20 , Citric Acid , Peg-55 Propylene Glycol Oleate , Propylene Glycol , Carbomer , Acrylates/Beheneth-25 Methacrylate Copolymer , Ci 60730 / Acid Violet 43 , Butylene Glycol , Benzoic Acid , Trideceth-6 , Linalool , Salicylic Acid , Magnesium Nitrate , Hexyl Cinnamal , Hydroxycitronellal , Sodium Benzoate , Cetrimonium Chloride , Tetrasodium Edta , Sorbitol , Hibiscus Sabdariffa Flower Extract , Methylchloroisothiazolinone , Magnesium Chloride , Methylisothiazolinone (F.I.L. D230036/2).
Formulas can change. Check the package for the most current ingredient list.
Good to know
- Keep out of eyes. If it gets in eyes, rinse with water.
- Contains fragrance and listed preservatives (Methylchloroisothiazolinone, Methylisothiazolinone). Check the ingredient list if you have known sensitivities.
- The brand has stated no warnings for this product, and the listing has none.
Questions about L’Oreal Paris EverPure Purple Shampoo
Is L’Oreal Paris EverPure Purple Shampoo fragrance free?
No. The ingredient list includes Parfum / Fragrance, along with Linalool, Hexyl Cinnamal and Hydroxycitronellal. The listed scent is Violet & Thyme.
Is this purple shampoo sulfate free?
The brand says it is sulfate free. The listed surfactants include sulfosuccinate, sulfoacetate, isethionate and sarcosinate types. No sodium lauryl sulfate or sodium laureth sulfate appears in the ingredient list.
What hair is it designed for?
Per the brand, it is designed for blonde, bleached, highlighted brunette and silver hair. No other hair type is stated on this listing.
Does this listing include the EverPure conditioner?
No. This listing is for the shampoo only. The brand refers to a companion EverPure purple conditioner, but its inclusion is not confirmed on this listing.
What shade is this shampoo?
No single shade is stated.
What size is the L’Oreal Paris EverPure Purple Shampoo?
The size is 23 Fl Oz (680 mL).
Choosing your EverPure Purple Shampoo size
This listing has one size, 23 Fl Oz, which is 680 mL converted. If you plan to use a full routine, check whether you need the companion EverPure purple conditioner, since this listing covers the shampoo only. If you want to know about fragrance or preservatives before you buy, read the full ingredient list shown here.
Purple shampoo basics
A purple shampoo is a toning shampoo with a violet tint. The brand says this one contains a purple dye (CI 60730 / Acid Violet 43) and hibiscus flower extract. To use it, lather into wet hair, leave it in for up to 2 minutes as the brand states, and rinse. Results depend on your hair color, starting tone, and how often you use the product. Check the ingredient list if you have questions about specific ingredients.
About L'Oreal Paris
L'Oreal Paris is the brand behind the EverPure line. The brand states that this shampoo is sulfate free, paraben free and vegan, and that the formula is not tested on animals. Those are brand claims, and this page reports them as the brand's statements.
Reading the ingredient list
Cosmetic ingredient lists generally run from the largest amount to the smallest, as described in the FDA cosmetics labeling guide. Color additives and ingredients present at one percent or less can appear in any order.
Shipping and returns
Free shipping on every order, no minimum. Orders ship within 1–2 business days, and delivery takes about 2 to 5 business days. Your L'Oreal Paris EverPure Purple Shampoo can be returned within 30 days of delivery if it is unused and unopened, in its original packaging with any seals intact, and return shipping is always free. Damaged, defective or wrong items are always covered. Read our shipping policy and return policy, or call (888) 228-8264 or email hello@vanityaisle.com.
Looking for something similar? Browse all Shampoos in our Shampoo & Conditioner section, or explore the full Hair Care collection. Every order ships free.
Additional information
| Weight | 1.68 lbs |
|---|---|
| Dimensions | 8.1 × 3.1 × 2.9 in |
| Size | 23 Fl Oz |
| Form | Liquid |
| Features | Paraben-Free, Sulfate-Free, Vegan |

















